We’re excited to announce that JetFuel, The Plug’s parent company, has entered into a definitive agreement to be acquired by Vungle! After learning more about each business, we realized how much better we are together rather than separate entities. We believe this will have a meaningful positive impact for our creators in a few different ways:
First, our campaign offering will significantly improve
Vungle serves over 1,000 advertisers and we will be able to leverage their networks to offer more campaigns spanning a broad range of ad categories. This will create more campaign opportunities for our current creators and allow us to serve new types of creators as well.
Second, more high-quality media
Vungle specializes in creative services and has a much larger team dedicated to producing fresh media content which we’ll be able to leverage on The Plug. By adding more great minds to creating fresh media for even more campaigns, your monetization options
Finally, a better product experience
As a part of Vungle, we’ll be able to build our engineering, product and support teams faster than we could alone. With a bigger team, we’ll be able to create more features that will improve your experience with The Plug. This includes recommending you the best campaign and media for your specific social accounts and even faster cash outs and replies from our team.
We’ll continue to work on our monetization products, but we’ll also build other tools for you in the near future. We envision a future where the Plug serves a variety of influencer problems, creating a comprehensive solution for influencer success. Pairing up with Vungle will help us realize this vision, and serve you, the customer, much better than we could alone.
When we started building The Plug, we knew there had to be a better way for creators to find opportunities to monetize. 3 years later, we’re blown away by the community of creators on The Plug, the team that powers The Plug, and the value we’ve all created for our advertiser partners. As we join Vungle, we’re going to be able to achieve our vision much sooner and we can’t wait to see what we’re able to accomplish in the near future.
Thank you so much for being a part of this community -- we’re excited to continue building a product that will help you achieve your goals as a creator. Stay tuned!
Tim
CEO, The Plug