Instagram ads of the week

This week we continued to see that TikTok-style ads are taking off on Instagram, with some ads testing as high as $2.55 per k (1000 views).


1: Idle Human — TikTok-style ad

Measured — $2.55 per k

We’re seeing good conversions from ‘TikTok-style’ ads that we’ve designed to look like native TikTok videos, which look very natural in feed

This b cranks

Download Link: Find it in the Plugs tab within the Plug (here’s how)
Views: 58,790
Earnings: $149.91
Measured: $2.55 per k
# of Tests: 1


2: Caption Pro — TikTok-style ad

Measured — $1.81 per k

Here’s another TikTok-style ad, this time for Caption Pro. We’ve seen especially good performance with this one on Snapchat as well 📈

mmhmm

Download Link: Find it in the Plugs tab within the Plug (here’s how)
Measured: $2.55 per k
Views: 259,332
Profit: $469.39
Measured: $1.81 per k (1000 views)
# of Tests: 1


3: Hily — TikTok-style ad

Measured — $1.42 per k

Didn’t we tell you TikTok-style ads did great this week? Here’s another, this time for the new dating app, Hily. 💓

solid 🤷‍♂️

Download Link: Find it in the Plugs tab within the Plug (here’s how)
Views: 95,171
Profit: $135.14
Measured: $1.42 per k
# of Tests: 1


4: Weed Factory — TikTok-style ad

Measured — $1.35 per k

Yet another TikTok-style ad, this time for Weed Factory. We’ve seen good performance with this ad on 420-themed accounts and general meme pages

long day in the weed factory

Download Link: Find it in the Plugs tab within the Plug (here’s how)
Views: 302,000
Profit: $407.70
Measured: $1.35 per k
# of Tests: 1


5: Terrarium — TikTok-style ad

Measured — $1.07 per k

And lastly, a final TikTok-style ad for Terrarium. This is a really great option for audiences that enjoy casual, relaxing games

Do you?

Download Link: Find it in the Plugs tab within the Plug (here’s how)
Views: 57,528
Profit: $61.55
Measured: $1.07 per k
# of Tests: 1


Thoughts, comments, questions? We’re always around to help; please don’t hesitate to get in touch via email at hi@plugco.in or directly within your Plug app.

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